I just noticed that the article I wrote for UXMatters.com was published yesterday. The title of the article is “Connecting Cultures, Changing Organizations: The User Experience Practitioner As Change Agent.” Quoting myself:
As UX professionals, we have many tools and techniques available to us, and we contribute to our product teams in many ways. However, while having good UX skills is necessary, it is not alone sufficient. No matter the size of our organizations or the domains we work within, our most valuable contributions are not our design or user research efforts. Rather, our most valuable contributions occur when we function as change agents.
I had fun writing. I hope you have fun reading it. The full article can be found here.
