The online version of The New Yorker published an insightful article on that annoying phenomenon known as feature creep. From the article:
Technology is supposed to make our lives easier, allowing us to do things more quickly and efficiently. But too often it seems to make things harder, leaving us with fifty-button remote controls, digital cameras with hundreds of mysterious features and book-length manuals, and cars with dashboard systems worthy of the space shuttle.
This spiral of complexity, often called “feature creep,� costs consumers time, but it also costs businesses money. Product returns in the U.S. cost a hundred billion dollars a year, and a recent study by Elke den Ouden, of Philips Electronics, found that at least half of returned products have nothing wrong with them. Consumers just couldn’t figure out how to use them.
As folks who work in tech, I think we all know why this happens: too much focus on the corner case and the feature matrix.
Nice to see the popular press picking up on this issue. Direct link to the article is here.
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