My User Friendly 2008 Kick-Off Presentation

by Paul Sherman on November 3, 2008 · 9 comments

Long time no post. Sorry. Been too busy obsessively following the U.S. election at www.FiveThirtyEight.com. If you’re a hardcore stats junkie, this is – or was, after Tuesday – the site for you.

Anyway, since my last post I traveled to Hong Kong and Shenzhen to take part in the User Friendly 2008 conference, put on by UPA China, a group of China-based UPA chapters.

As current UPA President I was asked to give the kick-off talk. I took the invitation as an opportunity to focus the audience on how far our discipline has come, and how far it has to go to be truly strategic in scope and reach.

You can download the presentation from this link or the one below.

User Experience: Drive Change, Become Strategic ::? Paul Sherman

  • http://www.usabilitybog.dk Ole Gregersen

    Wow. I must say, that just reading those slides, gave me a feeling of support, understanding and wisdom. I have been very frustrated about many of the things you mention. It takes something special to relax in the typical usability-specialsit environment, because (like you say) there are so many build-in challenges. I’m not relaxed yet – you seem to be – so I have some usability-zen yet to achieve. I teach usability myself in Copenhagen and will most certainly use this wisdom to add to my “usability in the organization” talks. I’m now a newborn change agent. Hey, it feels good. Might change my business-card now. Thanks, Ole Gregersen

  • http://www.usabilitybog.dk Ole Gregersen

    besides being disapointed not to see my own comment here, I also note that the loink to the presentation is broken, which is a shame, since its a great couple of slides.

    • http://www.breastpumpdeals.com/ameda-purely-yours-breast-pump.html Purely yours

      Completely agree couple of slides are really awesome!

  • Alisha D Herron

    nice article! nice site. you're in my rss feed now ;-)
    keep it up

  • http://wisdom-info.blogspot.com wisdom teeth

    Wisdom teeth is a nonsense.
    What to me pleasure of what at me in 25-30 years has grown a teeth without which I already easily manage for a long time?
    Where they were, when I in a youth teeth opened bottles with beer because it was abruptly? When I clicked a teeth nuts?
    And then, why from name “Wisdom teeth” – I that, somehow in another way to chew has learnt? Not how earlier when I was the young fool? Whether business if to years to 30 grew, for example, wisdom fingers! Better, of course, on each hand on the additional index. But on the second big – too it is normal. And then it would be wisdom fingers – because now I precisely know, for what I should seize both hands, to hold strong-strong and never to release. Or from what to wave away – yes, now I know, from what I should wave away very much, sometimes so there is no pair of superfluous fingers on hands that from it to wave away.
    Or here, a wisdom eye. It is necessary certainly, to change the passport by 30 years because you on a forehead had one more eye… Well also I represent, as it will be scratched. When it begins to be cut through – hard, yes. But – what pleasure to look in three eyes at that, on what you could not see enough in both in any way… And points cool can be carried – represent, what turn the fashion industry can make!
    I ask me to excuse, it is simple a teeth strongly are ill

  • http://www.gauchotexts.com Cheap Textbooks

    good work. keep it up.

  • http://www.elite-proxy.net Craigslist Proxy

    Different point of view from that post. Interesting to say the least.

  • http://www.club-penguin.org/ Club Penguin

    I teach usability myself in Copenhagen and will most certainly use this wisdom to add to my “usability in the organization” talks. I'm now a newborn change agent. Hey, it feels good. Might change my business-card now.

  • http://www.club-penguin.org/ Club Penguin

    I teach usability myself in Copenhagen and will most certainly use this wisdom to add to my “usability in the organization” talks. I'm now a newborn change agent. Hey, it feels good. Might change my business-card now.

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