My User Friendly 2008 Kick-Off Presentation
Long time no post. Sorry. Been too busy obsessively following the U.S. election at www.FiveThirtyEight.com. If you’re a hardcore stats junkie, this is - or was, after Tuesday - the site for you.
Anyway, since my last post I traveled to Hong Kong and Shenzhen to take part in the User Friendly 2008 conference, put on by UPA China, a group of China-based UPA chapters.
As current UPA President I was asked to give the kick-off talk. I took the invitation as an opportunity to focus the audience on how far our discipline has come, and how far it has to go to be truly strategic in scope and reach.
You can download the presentation from this link or the one below.
User Experience: Drive Change, Become Strategic :: Paul Sherman

























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